Day 6 of 9 Days of Spotlights with LLA: Huha! 🩲

Welcome to Day 6 of our Spotlight! Today, we have an incredible brand focused on health and comfort for the underwear wearing community: Huha!Alexa, the founder, started the company when she was told by her doctor to wear cotton undies after multiple UTIs. After some research, she realized the market was missing an underwear option that was a good fit, looked good and of course, was comfortable. Alexa also saw in her research how, even though cotton is healthier than synthetics, it requires large amounts of dye in order to hold colour! No one wants chemically charged underwear near their...